Tourism businesses invited to join national event
West Oxfordshire District Council's tourism section is encouraging local businesses to hold a special event to showcase what they have to offer as part of a national promotional event. The event is the first ever British Tourism Week, running from 12th to 18th March. The aim is to raise national awareness of the size, value and importance of Britain's £74 billion visitor economy.
Tourism businesses in West Oxfordshire are invited to submit details of special offers or events via the council's website, www.westoxon.gov.uk, where they will be promoted free of charge. Listings can include special entry rates, different opening hours, reduced meals or discounted accommodation.
Cllr Tony Walker, Cabinet Member for Leisure and Tourism said, "This is a not to be missed opportunity to raise the profile of tourism in West Oxfordshire. The area is promoted as the Oxfordshire Cotswolds and we believe that it is rural England at its finest. We hope that local tourism businesses will benefit by joining in and offering a special event or discount offer."
During British Tourism Week representatives from the Council's tourism section will be attending the British Travel Trade Fair at the NEC in Birmingham to promote the District as a tourist destination to the travel trade.
Tourism has significant economic value to the district of West Oxfordshire accounting for approximately £212.8 million spend into the local economy each year and accounting for nearly 5,000 jobs.
David Cameron MP said, "British Tourism Week is a great opportunity to highlight the vital importance of tourism in Britain - and in our case West Oxfordshire. It is great that the Council is using the opportunity of the Week to celebrate all the Oxfordshire Cotswolds have to offer. I would urge everyone with any kind of interest in tourism to become involved so we can make British Tourism Week a success for West Oxfordshire".
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