Green is the new Yellow!
West Oxfordshire householders are being encouraged to go green and be in with the chance of winning £50 by recycling old copies of their Yellow Pages at special banks across the District.
Designated Yellow Pages recycling banks will be set up by West Oxfordshire District Council at different locations from 1st August to 30th September for people to drop off their 2007/08 directory when the new 2008/09 edition is delivered to their homes.
Two lucky recyclers will be picked at random to receive £50 cash. All people have to do to be entered in the prize draw is write their name, address and telephone number on the front cover of their Yellow Pages before depositing it in one of the banks.
The scheme is being run by the District Council with a grant from the Yellow Pages Directory Scheme.
Cllr David Harvey, the Council’s Cabinet Member for Environment, said: “Yellow Pages cannot be recycled through the normal weekly household recycling collections because of the dye used in its production, and that is why we are encouraging as many people as possible to drop off their old copies at these designated banks. It was a great success when we ran the scheme last year and we hope it will do even better this year.”
All of the old directories will be recycled into items such as newspapers and magazines. Last year, more than 12 tonnes of Yellow Pages - equivalent to the weight of 2 elephants – were collected in West Oxfordshire as a result of the scheme.
Richard Duggleby, Head of External Relations at Yell, the publisher of Yellow Pages, said: “As a business committed to the environment, we encourage everyone to recycle as much as they can, as regularly as possible. However, when it comes to recycling old Yellow Pages directories, the best time to do it is when the new one is delivered – it will make a real contribution to the environment.”
Banks, which will be labelled with bright Yellow Pages stickers, will be available at the following locations:
• Guildenford, Burford
• Black Bourton Road, Carterton
• Spendlove Centre, Charlbury
• New Street, Chipping Norton
• Back Lane, Eynsham
• Reily Close, Long Hanborough
• Woodford Way, Witney
• Hensington Road, Woodstock
For more information about Yellow Pages and recycling, visit www.yellgroup.com or call the Directory Recycling Helpline on 0800 671 444.
Further information about recycling is available on the Council’s website, www.westoxon.gov.uk, or by calling 01993 861020.
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